A few recommendations on how to become a dealer in the region without investments

A couple of decades ago, the foreign word "dealer" was incomprehensible to Russians, while in European countries it had long since taken root.

With the development of the market, dealers in Russia gradually began to appear.

Who are they

Who are they, these people? In fact, a dealer is a sales representative of a company that purchases goods from a supplier at a nominal value, and then resells it to the buyer with a surcharge. In other words, it is an intermediary between the producer of goods and his consumer.

Benefits

It should be noted that today many are interested inthe question: "How to become a dealer in the region without investments?" The fact is that start-up entrepreneurs are attracted to this type of activity primarily because it does not involve significant costs for business development.

Today you can easily find in the mediaThe announcements to read: "Work. The dealer in Moscow. " Many respond to them, as the supplier company provides every help and support in building a business and offers beneficial cooperation programs. But not everyone can stay afloat.

Partnership Options

Those who are not haunted by the question of how to becomedealer in the region without investment, should know that the manufacturer can offer several schemes of partnerships. Consider the essence of some of them.

Dropshipping

Дропшиппинг (trade under the order) assumesthe next version of the partnership: the dealer independently searches for customers, draws up an order on the supplier's site, makes payments for the goods on his behalf, having previously received an advance payment from the buyer.

Goods for sale

Those who are interested in the question: "How to become a dealer in the region without investments?" Should know about the second widespread version of cooperation - goods for sale.

The meaning of it is that the tradethe representative is given a specific period of time, during which he must sell the products. After the expiration of the agreed period, it will have to be paid, and the contract amount can increase by 2-3% compared to the situation if you made a payment in advance. In either case, the risk of burnout takes place. Do not keep within the agreed time frame - be prepared to reimburse the supplier for the incurred losses. Only under force-majeure circumstances can you take unrealized goods back.

Official representative

And, of course, those who want to learn how to becomedealer in the region without investments, it should be said about such a widespread version of partnership, as official representation. In this case, the distributor receives information, advertising, consulting assistance, and in full. In addition to assisting in building a business, you will have a guarantee that the product sold is in high demand with the consumer.

In this case, the official dealer is not obliged to deal withadvertising is the prerogative of professionals. Undoubtedly, such a partnership option has only advantages. In other words, the official dealer is protected from many risks.

Requirements that the company presents to potential dealers

It should be noted that suppliers givepreference for candidates who can boast a stable financial position. In addition, they must have experience in building dealer networks. A potential sales representative should have a business plan on hand and be interested in selling the products that the manufacturing company produces. Naturally, the dealer is difficult to work alone, so the selection of a professional staff is the first priority in building a business. In addition, the distributor must take care of the technical equipment of its outlet.

Either way, some investments in business will still be required.

Documentation

A candidate for dealership must submit the companya certain list of documents, which include: the charter, registration certificate, the document confirming the tax registration, the order appointing the head (for commercial structures). It will also require an office lease agreement or a certificate of ownership of the dwelling, where sales will be carried out.

As for individual entrepreneurs, it is enough for them to produce a certificate of registration and a document indicating the TIN.

Before making the final decision to become athe sales representative of the company, carefully study the market conditions. Note that in some regions to develop dealer networks is economically unprofitable. Determine the range of goods that are most in demand in your area and enter into agreements with the companies that produce them. In particular, many dealers in Krasnodar are engaged in car sales, as this product is in demand in the Kuban.

Be prepared for the fact that with a huge number of those wishing to become an official distributor, suppliers can announce a tender, according to which the most suitable candidate will be selected.

Please note that the larger the company-manufacturer, the less chance to meet the criteria, as it may require significant investment in the development of the dealer network.

Pay attention to the number of distributorscompanies in your area. As a rule, suppliers are more willing to cooperate, when there is not more than one dealer in a particular region or province. This tactic of behavior reduces the risk of competition and positively affects the conduct of business.